Toolkit
​By participating on the staff of ​Toyon for two semesters, in ENGL460 and ENGL461, you'll have the opportunity to add the following to your professional toolkit.
Aesthetic Theory
Surveying diverse theories of art and literature from across geographic regions and eras to understand the contingencies of literary value.
Author / Artist Platforms
Establishing an ongoing readership for your own work. Recognizing techniques that other professionals use to establish an identity in their fields of specialty.
Book Proposals
Using established genre conventions to pitch a new project to an editor or agent. Articulating the orientation and context of your project in persuasive terms.
Circulation
Working to get the published work into the hands of readers. This may include library placement, contracting with bookstores, shipments to subscribers, etc.
Copyediting
Checking manuscripts that are being considered for publication for grammatical and style concerns. Querying authors as needed. 
Copyright and Permissions
Identifying types of copyright granted and retained by authors and publishers. Gaining permissions from copyright holder to publish or republish work.
Digital Commons
Understanding free and open-access as a movement and orientation in the publishing and information industries. 
Documentation
Making a practice of documenting work and findings, in order to pass on a knowledgebase, templates, and tools to the next team who will take on the project.
Ebooks
Setting up well-designed ebooks on CreateSpace. Discussing the implications of the ebook industry for print publishing.
Fact-Checking
Checking the accuracy in the copyediting process. Ensuring continuity in storylines and veracity of references to real place-names, events, etc. 
Press Releases
Generating story ideas and pitching notifications to local news outlets, following the conventions of this genre.
Outreach
Building bridges of mutual support with community partners who share the goals and interests of our project.
Proofreading
​Ensuring that an error-free, well-designed, and typeset proof is fully ready to go to print and is aligned with house style guidelines. 
Publishing Software
Gaining basic familiarity with Adobe InDesign, part of a suite of software applications that industry professionals use.
Thanks to the Public Sociology Toolkit by Meredith Conover-Williams and Janae Teal for ideas for this page.